Certain parts of the country are usually picked for the first round of different electronic media, from Google choosing San Francisco to jump-start its attempts at free widespread wireless to the choice on Verizon’s part to roll out its 4G network first in Seattle and Boston. The reason that companies often focus on particular parts of the country to test developing technologies is that it is easier to see just how well a product will do and what its shortcomings and strengths are.
This method of testing is becoming more and more widespread as companies focus not so much on creating a device that will last, but getting in the market with something truly innovative that is bound to make a mark. While in the older technology days, bringing in the new product was the only option, now, it is the technology that a number of products can use.
For a regular consumer who isn’t as interested in the business standpoint, this means that there are more and more ways to do things faster and more efficiently, and that the people developing them are less and less interested in whether or not you prefer a Mac or a PC. Take, for instance, the flurry of activity towards wireless internet. It seemed that for a quick moment around the beginning of the decade, any restaurant or cafe in a major metropolitan area felt obligated to provide some sort of connection, with entire businesses thriving just based on the fact that people could get out of their apartments and do some work out of the house, thanks to a cozy neighborhood shop with great Wi-Fi.
But there are a lot of shortcomings for people who are interested in getting work done online when it comes to that model of wireless. After all, you are stuck in a particular location, some locations started charging money once they realized their clientele purchased a single coffee and stayed for hours, and it can sometimes be difficult to get some work done if your favorite cafe turns into the number one spot for loud, awkward first dates in your chosen city. So many people instead turned to their phones, using 4G networks brought out by many companies to do everything from Skype to view videos while commuting on the train or waiting for friends at a restaurant.
Now, all over the city of Atlanta, casual internet users and those laptop fiends who need a place to freelance or work on their latest business deal are set completely, thanks to the rolling out of WiMax to cover the entire city. Like wireless but better, this is a new technology that actually manages to use towers, like cell phone companies do, to beam a more solid and reliable signal that carries over a greater area. What this means is that you can get online from just about anywhere, without having to set up any networks or ask anyone for a password. Like when you turn on your cell phone and it’s ready to make a call, you are ready to go wherever you end up. Choose whatever restaurant you like to get online, and stop trying to handle important business with a small cell phone screen.
It remains to be seen how quickly WiMax will catch on, but one thing is definitely for certain: it has the potential to completely change the way that people surf the internet, and in a young and bustling city like Atlanta, there is no better testing ground to see how far it can go.
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